Oriental Aromatherapy
Aromatherapy is a trend to watch for the coming years in Asia as it will surely keep on growing and is in synch with many local aspirations of consumers.
July 23, 2020
Launched by Swiss gallery Roehrs & Boetsch, FitArt app features a sequence of 30-second exercises designed by different artists, where artwork is part of the workout.
The app launches with a seven-minute routine and in-app show called Connected in Isolation, featuring work by artists Jeremy Bailey, Petra Cortright, Damjanski, Constant Dullaart, Exonemo, Elisa Giardina Papa, Lauren Huret, JODI, Sam Lavigne, Olia Lialina, Jillian Mayer, Evan Roth, Sebastian Schmieg and Molly Soda.
The app was launched during confinement and comes as an answer for people who want to combine art and fitness in an unconventional and fun way !
If you want to learn more about trends and innovative ideas from around the world, feel free to contact us !
Monia MERABET
Aromatherapy is a trend to watch for the coming years in Asia as it will surely keep on growing and is in synch with many local aspirations of consumers.
The pandemic and climate crisis have made consumers more aware than ever of the relation between their surroundings and the environment they live in and the overall health of their skin.
Luxury houses keep on looking for new ways to reinvent themselves and stay attractive in a very competitive industry. Consumers are always expecting new, innovative products or campaign and major brands are very prolific in the area.
Inclusivity has been a key concern for many people over the last few years. In the beauty industry it has impacted product development but also organizational structures.