Chinese New Year limited edition beauty

Chinese New Year 2021 falls on Friday, February 12th, 2021, and celebrations culminate with the Lantern Festival on February 26th, 2021. It marks the transition between zodiac signs : 2021 being the year of the Ox.

Western beauty brands know the importance of this event and now release limited edition products for the Lunar celebrations every year. Most products are presented in red and gold packaging with Chinese inspired design.

5 home-care brands

Home-care has never been more important than with the actual context and is now synonym to self-care. So it is no surprise that brands are adapting and developing products that offer a different take on packaging (to appeal to younger customers), choose to partner with wellness brands (to add a therapeutic touch to everyday homecare chores), or offer cleaner formulations (to meet demand for eco-conscious and less aggressive alternatives).

Acute Art

Acute Art is an app collaborating with the world’s leading contemporary artists. It is providing access to cutting-edge technologies that allow the artists to translate their creative vision into new digital mediums – including virtual, augmented and mixed realities.

Jelly texture

Since the K-beauty boom, jelly-textured skin care has been steadily infiltrating the skincare market. Many beauty launches are now using gels and jelly textures to add an element of playfulness and sensory satisfaction to products, providing a more enjoyable and exciting experience for users.

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on the future of beauty

Every Thursday, we talk about a beauty, lifestyle or wellness trend with a foresight approach!