Asian trends
Oriental Aromatherapy
Aromatherapy is a trend to watch for the coming years in Asia as it will surely keep on growing and is in synch with many local aspirations of consumers.
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With so many zero waste beauty options on the market these days, there are fewer than ever reasons to buy commercial off-the-shelf plastic products. You can now choose beauty and personal care products that are good for you and good for the environment. It is becoming a little bit easier everyday to be a conscious consumer. Here are 5 zero-waste brand to help you start your conscious journey :
Dew Mighty is a woman owned company, and they’ve revolutionized skin care serums. Most serums are liquid and come in glass or plastic bottles, but this brand has removed the bottle by creating a serum in bar form. This multi-tasking serum leaves skin feeling healthy, nourished, dewy, smooths lines, evens and tones, banishes redness, combats irritation and can replace many products in your beauty routine. The bar is completely plastic-free, zero waste and vegan.
Dab Herb is primarily a plastic free brand specializing in skincare and makeup. They offer a successful line of mascara, eyeliner, eye shadow and eyebrow grower, organic foundation, tinted moisturize, concealer, primer, contour powder, cheek pinch, blush and color corrector, lip gloss, tint and balm, makeup sets and tools and vegan brushes. Many of these products are packaged in either glass or tin containers and have refill options.
Fat & the Moon offers plastic free beauty products, packaged in reusable tins and shipped as minimally as possible. Products are handmade to order and the brand really strives for the quality and care once achieved by naturalist healers. They stay grounded in those inspired roots by calling many of their recipes “potions”.
Meow Meow Tweet is a New York City-based vegan skincare company certified cruelty-free by Leaping Bunny. With small-batch crafting, unrefined plant oils, and cold-pressed essential oils everything is fresh and comes from nature. As for their zero waste beauty products, they offer soaps, skins exfoliants, skin repair balms, make-up remover, and more. They come packaged in glass jars or cardboard.
Founder Eryn Hughes is an avid lover of the outdoors. She started Apothecary Muse in 2013 to provide quality skincare specially designed for outdoor athletes that tend to be a little harder on their skin. Built for nature from nature, many of the ingredients are either wild harvested or grown by Eryn. This ensures pure and ethical sourcing. For things she can’t grow or find, she sources from local, organic companies.
Monia MERABET
Aromatherapy is a trend to watch for the coming years in Asia as it will surely keep on growing and is in synch with many local aspirations of consumers.
The pandemic and climate crisis have made consumers more aware than ever of the relation between their surroundings and the environment they live in and the overall health of their skin.
Luxury houses keep on looking for new ways to reinvent themselves and stay attractive in a very competitive industry. Consumers are always expecting new, innovative products or campaign and major brands are very prolific in the area.
Inclusivity has been a key concern for many people over the last few years. In the beauty industry it has impacted product development but also organizational structures.